Looker to Booker
Start getting more direct bookings today with Looker to Booker widgets. eZee introduced a compelling and powerful online revenue tool for your hotel. Using these widgets on your hotel website and booking engine, you’ll be able to attract unlimited commission-free direct bookings and gain a hike in your revenue.
What are the problems that hotels are facing currently?
Nowadays, hotels are done paying a significant part of their hard-earned revenue to OTAs as a commission. And then arises their dire need to focus on and increase their direct bookings.
Now, what is the use of this feature?
Whether it’s when he comes on your website, or when he’s leaving your website, or simply browsing through; these widgets will influence your looker to engage with you, push him to reach your booking engine page and eventually turn him into a booker and a long-time guest.
With these widgets, hotels are said to increase their direct bookings by 20-30%.
“Looker To Booker” tool will target those lookers who exit from the hotel website and not reach to the booking engine page. All those lookers no longer see what promotions, offers and other deals you’re offering for booking direct. So, you can use this tool to engage with your visitors and convert them from looker to booker.
Do note that, all the widgets in this feature are language supportable.
The configuration of all these widgets is available in eZee Old Extranet -> Looker To Booker -> Triggering Tools
Let’s see how these widgets are beneficial to you:
As soon as the looker lands on your website, tell him about some great discount you’re running thus making him interested in booking with you.
The welcome tool is executed at the time of the website visit. So you can use this ready plugin and can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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1.1 Welcome Promotion Tab
There are a few more options available on the same line. This option shows all dynamic promotions you’ve configured. Please refer below screenshots for reference:
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Refer below screenshots to know how it’s displayed on the website page:
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You can set more advanced facilities if several lookers scroll down the page. You can set this scroll percentage. Please find screenshot below for your reference.

- Exit Tool
Exit tool is executed when the looker tries to close the website. So you can use this ready plugin and can keep it anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need. This is also having similar facilities and options which are available in the welcome tool.
Please refer below screenshots for reference
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Refer below screenshots to know how it’s displayed on the website page:
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2.1 Exit Promotion Tab
There are a few more options available on the same line. This option shows all dynamic promotions configured in your account.
Please refer below screenshots for reference
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Refer below screenshots to know how it’s displayed on the website page:
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You can set more advanced facilities if several lookers scroll down the page. You can set this scroll percentage. Please find screenshot below for your reference.

- Floating Tool
As soon as looker lands on your website, tell him about some great services that are available in your hotel thus making him interested in booking with you.
The floating tool is executed at the time of the website visit. So hotel can use this ready plugin and can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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3.1 Google Driving Tool
There are a few more options available on the same line. This option shows your hotel directions.
Please refer below screenshots for reference
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Refer below screenshots to know how it’s displayed on the website page:
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- Trigger Tool
Trigger Tool works like a club of widgets we have. You can show another widget in this widget. As soon as the booker lands on your website, tell him about some great services which are available in your hotel and reviews which is given by guest thus making him interested in booking with you.
Trigger tool is executed at the time of the website visit. So you can use this ready plugin and can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Price Comparison Tool
As soon as the booker lands on your website, tell him about your rates which exist on different OTAs thus making him interested in booking with you.
Price comparison tool is executed at the time of the website visit. So you can use this ready plugin and can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Sticky Tool
As soon as the booker lands on your website, tell him about the special amenities you offer, which you want to highlight consistently.
The sticky tool is executed at the time of website visit. So you can use this ready plugin and can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- No of bookings Tool
As soon as the booker lands on your website, tell your visitor about counts of bookings which is made in your hotel thus making him interested in booking with you.
No of bookings tool is executed at the time of website visit. So you can use this ready plugin and can keep anywhere on the website page.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Review Tool
Tell your visitor about reviews which is given by guest thus making him interested in booking with you. You can use this ready plugin and can keep it anywhere on the website page.
Refer below screenshots for configuration.
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Refer below screenshots how it display on website page
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- Quick Notification Tool
As soon as the booker lands on your website, tell him about your hotel information like recently done No of bookings, Guest Review Rates, Total Countrywise Guest and total last week stay thus making him interested in booking with you.
Quick Notification Tool is executed at the time of website visit. So you can use this ready plugin and can keep it anywhere on the website page.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Promotion Tool
As soon as the booker lands on your website, tell your visitor about some great Promotion offer you’re running in your hotel thus making him interested in booking with you.
Promotion tool is executed at the time of the website visit. So you can use this ready plugin & can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon his need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- LiveChat Tool
Using this tool you provide chat provision in your website, with the help of this tool guest can ask some question and solve their problem thus making him interested in booking with you.
The livechat tool is executed at the time of website visit. So you can use this ready plugin and can keep it anywhere on website page but they have to use third party chatting tool.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Click To Call Tool
Using this tool you provide calling provision in your website, with the help of this tool guest can direct call on hotel and solve them problem thus making him interested in booking with you.
Click to call tool is executed at the time of website visit. So you can use this ready plugin & can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need. But, do keep in mind that this tool works only on mobile screen.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Inactivity Tool
When website visitor is not active for a long time, the Inactivity tool shows 1 popup, which makes him interested in booking with you.
Inactivity tool is executed at the time of website visit. So you can use this ready plugin & can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need.
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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- Tripadvisor Tool
As soon as the booker lands on your website, tell your visitor about your TripAdvisor ratings thus making him interested in booking with you.
Tripadvisor tool is executed at the time of website visit. So you can use this ready plugin & can keep anywhere on the website page. All information displayed over here is editable. So you can configure this based upon your need but this feature depends on the third-party tool. For use this tool you have to add TripAdvisor script from this link: https://www.tripadvisor.in
Refer below screenshots for configuration.
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Refer below screenshots to know how it’s displayed on the website page:
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Looker to Booker Statistics Report
Along with all the tools, there are reports created to track how your lookers have converted to bookers using these widgets.
In these reports, we show statistical data which are mentioned below. All reports are located at eZee New Extranet -> Dashboard -> Booking Engine Statistics
1) Total Website Visitor
In this section, you can see how many visitors are coming to your website.

2) Number of booking engine visitor
In this section, you can check how many lookers coming through LTOB Tools. Please refer below screenshots for your reference.
There are different stats in the performance data chart.
3) Stats Reports Flow
3.1) Website Visitors
Below screenshot shows website visitors in selected date range along with last 31 days comparison.

3.2) Clicked To Booking Engine
Below screenshot shows how many users clicked on booking engine in selected date range along with Last 31 days comparison.

3.3) Total Bookings
Below screenshot shows how many bookings are done via looker to booker in selected date range along with Last 31 days comparison.

3.4) Total Revenue
Below screenshot shows how much revenue is generated via looker to booker widgets, in selected date range along with Last 31 days comparison.

4) LToB Revenue report
There are few Innalytics reports for LToB Revenue. Please find the screenshot below. This will show how much revenue is generated from which Tool.
Please find information on eZee New Extranet 0> innalytics Report -> LToB Revenue
